Household Ingredients Compared  ›  Cat Food (Singapore)

Cat food: what's actually in it?

Cat food is sold as wet pouches and cans (in gravy or jelly) and dry kibble, for kittens, adults and seniors. This page covers adult wet cat food sold in Singapore — the largest part of the shelf — led by Whiskas, with dry food and other brands noted where a list was retrieved. Pet treats (including cat treats) are a separate category. This page records ingredients and the guaranteed analysis as printed; it does not judge which food suits a particular cat — for that, speak to your veterinarian, especially for kittens, seniors, and cats with medical conditions.

This page does not give a health score or a "best" pick.

The headline, in 30 seconds

• Whiskas has different wet ranges by market, and they are not the same recipe. The New Zealand So Meaty range starts with meat by-products and meat; the Malaysian Tasty Mix range starts with water, then chicken by-products; the UK Duo Ocean Delights range starts with meat and animal derivatives at 80% in the chunk. Same brand, three constructions — kept as separate rows.
• "In the chunk" percentages are not whole-pouch percentages. The UK lists state fish at 4% "in the chunk", and the chunk is typically 40% of the product — so 4% in the chunk is about 1.6% of the pouch. Do not read chunk percentages as pouch percentages.
• The Malaysian Tasty Mix lists are the closest to the Singapore shelf. Singapore sells the Whiskas Tasty Mix range; the Malaysian lists are the closest retrieved, but they are still Malaysian listings, flagged as such — the SG pouches need photos.
• Only two verified composition figures exist on this page. Whiskas So Meaty Chicken with Beef (NZ) and Whiskas Tasty Mix Chef's Choice (UK) are the only panels with a retrieved guaranteed analysis; everything else is ingredient-only.

At a glance

Panelled with verbatim lists: 8 products. Seen-but-not-verified: see the list below. No prices are shown: they change weekly and would go stale. This site compares ingredients only.

Whiskas So Meaty — New Zealand listings

Whiskas Tasty Mix — Malaysian listings (closest to the Singapore shelf)

Whiskas — UK and India listings

Seen but not verified — do not panel until checked

• Whiskas dry cat food (Adult, Kitten, Senior); Whiskas Kitten wet pouches; Whiskas Senior — sold in Singapore; no SG verbatim list retrieved (a dry-food list was sought and not retrieved).
• Felix (Purina), Friskies (Purina), Sheba, Fancy Feast — wet cat foods sold in Singapore; no SG verbatim list retrieved.
• Royal Canin cat — Kitten, Adult, Indoor, Sterilised, breed-specific; Hill's Science Diet cat — Kitten, Adult, Indoor, Sensitive Stomach & Skin — sold in Singapore; no SG verbatim list retrieved.
• Applaws, Schesir, Kit Cat, Aixia, Ciao Churu (treats, not food), Purina One, Pro Plan, Taste of the Wild (cat), Nutro (cat) — sold in Singapore; no SG verbatim list retrieved.
• Whiskas Tasty Mix — other flavours (Salmon, Ocean Fish, Chicken & Salmon) — sold in Singapore; only the two Malaysian lists above were retrieved.
• Whiskas So Meaty (SG) — the So Meaty range is a New Zealand range; whether it is sold in Singapore was not verified, so the NZ panels above are market comparisons, not SG shelf claims.

Nutrition — composition as printed (guaranteed analysis)

Cat food does not carry a human nutrition panel. Its composition is printed as a guaranteed analysis (or analytical constituents): minimum crude protein and crude fat, maximum crude fibre and moisture, plus ash and other guarantees where stated. All figures in the table are as sold, per 100 g of product as printed (percentages), with energy in kcal per 100 g or per pouch where printed. Human nutrition columns (sugars, sodium, saturated fat) do not apply to cat food and are not shown — the guaranteed analysis is the composition, and no human panel is invented for it.

Figures marked "not stated" were not in the source retrieved; they are not estimated, borrowed from another variant, or copied across flavours. Click a column header to sort the table; "not stated" always sorts last.

Per-serving figures (quoted exactly as printed, not converted): Whiskas Tasty Mix (MY) — 44 kcal/pouch for both the Tuna Kanikama & Carrot and the Chicken, Tuna & Carrot pouches. Per-serving rows are kept separate from the table above and are never sorted against it.

Observed numbers, no verdict: only two verified composition figures exist on this page — So Meaty Chicken with Beef at 8% crude protein (min) and 2% crude fat (min), 80 kcal/100 g, and Chef's Choice at 7.5% protein. Both are wet foods, so their protein percentages are low in absolute terms because most of the pouch is water — wet and dry percentages must never be compared directly.

Seen but not verified (nutrition): no guaranteed-analysis panel was verified in this pass for any other panelled product, or for any product in seen-but-not-verified. Their ingredient panels are unchanged; their composition figures are not estimated here.

How to read a cat food label — the jargon, in plain English

Meat by-products & meat / meat and animal derivatives

Category declarations that do not name a single species. "Including chicken and/or beef" means the species can vary by batch. The named share, where given, is the useful number — and it is usually "in the chunk", not in the whole pouch.

In the chunk vs in the product

Wet pouches are chunks in gravy or jelly. A fish share "in the chunk" applies only to the chunks, typically 40% of the pouch — so 4% in the chunk is about 1.6% of the whole pouch.

Gelling agents / thickening agents

What turns the liquid into gravy or jelly (gums, starches). They are functional, not nutritional.

Various sugars

An EU-style declaration for small amounts of sugar in the recipe. Its presence is worth noting for a cat, which has no dietary need for sugar — but the amount is not stated on the label.

EDTA / sodium nitrite

EDTA is a preservative that binds metals; sodium nitrite is a preservative and colour fixative. Both appear in the Malaysian Tasty Mix lists and not in the NZ or UK lists on this page.

Crude protein on wet vs dry

Wet food is mostly water, so its protein percentage (7–8%) looks far lower than a dry food's (25–35%). The comparison is meaningless unless both are converted to a dry-matter basis — which this page does not do, because the moisture figures needed for the conversion were not retrieved.

What this page is not

• Not a health score, not a "best" pick, and not veterinary advice. Different cats need different foods, and this page does not rank foods or advise which suits a particular cat.
• Not a taste test, and not a price comparison. Prices change weekly; ingredients change less often, but still change.
• Not complete. This page is thin: only Whiskas is panelled, only two composition figures were verified, and the dry foods, Felix, Sheba, Royal Canin and Hill's are not yet panelled, for the verification reasons given, not hidden.

Sources and method

Checked 12 November 2026 from: Whiskas New Zealand brand site (So Meaty range with guaranteed analysis); Whiskas Malaysia brand site (Tasty Mix range); Ocado UK (Whiskas Duo Ocean Delights); Indian retailer listing (Whiskas Chicken in Gravy); zooplus UK (Whiskas Chef's Choice with analytical constituents). Cold Storage and FairPrice publish no pet-food ingredient list on their product pages in this pass, so their shelves could not be panelled from their sites. Full per-fact source list is in the accompanying research notes. Nutrition: composition is the guaranteed analysis as printed (percentages, with energy where printed); human nutrition columns do not apply and are not invented; per-serving figures are labelled as such and are not converted. Where a full pack list could not be verified, the product is in seen-but-not-verified instead of being panelled.