Household Ingredients Compared › Baby Food Purees and Jars (Singapore)

Baby food purees and jars: what's actually in them?

Read first. This page records ingredient lists only. It does not recommend any product, stage or feeding approach, and it does not rank products. The World Health Organization advises exclusive breastfeeding for the first 6 months and continued breastfeeding alongside complementary foods to 2 years or beyond; for when and how to start solids, and for any allergy or feeding concern, speak to your paediatrician. Age labels on the packs (4+ months, 6+ months) are the manufacturer's suitability statements, recorded here as printed — they are not this page's advice.

On the Singapore shelf, baby purees are sold as squeeze pouches (Heinz, Gerber, Ella's Kitchen, Rafferty's Garden) and glass jars (Heinz, Hipp, Bellamy's). This page covers fruit purees, custard desserts and savoury meal jars/pouches. Baby cereal is a separate category; baby and toddler snacks (puffs, rusks, biscotti) are a separate category.

This page does not give a health score or a "best" pick.

The headline, in 30 seconds

Fruit pouches are mostly just fruit. Heinz Pear, Banana & Apple is three fruit purees and nothing else (plus vitamin C in one listing variant); Apple, Peach & Mango is three fruit purees and nothing else.
Custard pouches are a different product. Heinz Banana Custard is 57% full cream milk with added sugar (6–7%), cornflour and butter — a sweetened dairy dessert, not a fruit puree with milk in it.
The same Heinz pouch has two different published lists. The SG Shopee listing and a SG reseller listing give different percentages for the same Pear, Banana & Apple pouch — see the conflict note on the panel.
UK and Australian Heinz are not the same recipe. The UK Apple, Pear & Banana pouch uses concentrated apple puree at 42–54% with pear and banana; the SG-sold pouch uses straight purees at different shares. Market lists are kept separate and flagged.

At a glance

Product	Form	Age on pack	First ingredient	Added sugar?	Pack size (as printed)	Country of manufacture (as printed)
Heinz Baby Puree Pouch — Pear, Banana & Apple	Pouch	6+ months	Pear puree (57%)	No sugar listed	120 g	Australia (reseller listing)
Heinz Baby Puree Pouch — Apple, Peach & Mango	Pouch	6+ months	Apple puree (72%)	No sugar listed	120 g	not stated
Heinz Baby Puree Pouch — Banana Custard	Pouch	6+ months	Full cream milk (57%)	Yes — sugar (labelled "Sweetened")	120 g	not stated
Heinz Baby Puree Pouch — Vanilla Custard	Pouch	6+ months	Full cream milk (57%)	Yes — sugar	120 g	not stated
Heinz Apple, Pear & Banana Fruit Puree Pouch (UK)	Pouch	6+ months	Fruit 100% (concentrated apple puree 42%)	No sugar listed	100 g	not stated
Heinz Peach, Mango, Banana & Apple (UK)	Pouch	6+ months	Apple (50%)	No sugar listed	100 g	not stated
Heinz Fruity Banana Custard Dessert Pots (UK)	Pots	6+ months	Apple (55%)	No sugar listed	4 × 100 g	not stated
Ella's Kitchen Organic Mango Baby Brekkie (UK)	Pouch	6+ months	Organic mangoes (63%)	No sugar listed	100 g	not stated

Panelled with verbatim lists: 8 products. Seen-but-not-verified: see the list below. No prices are shown: they change weekly and would go stale. This site compares ingredients only.

Heinz pouches — sold in Singapore

Heinz Baby Puree Pouch — Pear, Banana & Apple (120 g)

Pack size: 120 g · Made in: Australia (reseller listing) (as printed)

Ingredients (Shopee Singapore listing): Pear Puree (57%), Banana Puree (22%), Apple Puree (21%). Suitable for 6 months and above.

Three fruit purees, nothing else. Conflict flagged: a Singapore reseller listing for the same pouch gives Pear Puree (55.5%), Banana Puree (24%), Apple Puree (20.2%), Vitamin C — different shares, and vitamin C added. The two lists cannot both be the current pack; the SG pack must settle it. Made in Australia (per the reseller listing). 6+ months No added sugar listed Origin: Australia (reseller listing)

Heinz Baby Puree Pouch — Apple, Peach & Mango (120 g)

Pack size: 120 g · Made in: not stated (as printed)

Ingredients (Shopee Singapore listing): Apple Puree (72%), Peach Puree (15%), Mango Puree (13%). Suitable for 6 months and above.

Three fruit purees, nothing else. The reseller listing for the same pouch agrees on the shares (71.9% apple, 15% peach, 13% mango) with vitamin C added — the same small conflict as the Pear, Banana & Apple pouch above. 6+ months No added sugar listed Origin: not stated

Heinz Baby Puree Pouch — Banana Custard (120 g)

Pack size: 120 g · Made in: not stated (as printed)

Ingredients (Shopee Singapore listing): Full Cream Milk (57%), Water, Sugar, Cornflour, Banana Puree (3.8%), Unsalted Butter (from milk), Natural Banana Flavour, Natural Vanilla Flavour. Sweetened.

A sweetened dairy dessert: milk first, sugar third, banana puree at only 3.8% — the banana is a flavouring-level ingredient here, not the bulk of the pouch. Conflict flagged: the reseller listing gives Full Cream Milk (57.4%), Water (24.5%), Sugar (6.3%), Banana (4.5%), Corn Starch (3.8%), Unsalted Butter (2.3%), Natural Flavours — sugar at 6.3% and banana at 4.5%, against the Shopee list's 3.8% banana. The SG pack must settle it. 6+ months Added sugar: sugar Allergen: milk

Heinz Baby Puree Pouch — Vanilla Custard (120 g)

Pack size: 120 g · Made in: not stated (as printed)

Ingredients (Singapore reseller listing — the Shopee Singapore listing truncates after "Full Cream Milk (57%), Water, Sugar,"): Full Cream Milk (57.4%), Water (28%), Sugar (7%), Corn Starch (3.8%), Unsalted Butter (2.3%), Natural Vanilla Flavour.

Flag: the full list comes from a reseller transcription, not the Shopee listing, which cuts off mid-list; the SG pack must confirm it. Same construction as the Banana Custard, minus the banana — milk, water, sugar at 7%, corn starch, butter, vanilla flavour. 6+ months Added sugar: sugar (7%) Allergen: milk

Heinz — UK listings (market comparison, not SG packs)

Heinz Apple, Pear & Banana Fruit Puree Pouch — 100 g (UK)

Pack size: 100 g · Made in: not stated (as printed)

Ingredients (Spoonful / UK retailers): Fruit (100%, Concentrated Apple Puree (42%), Pear (38%), Banana (20%), Concentrated Lemon Juice), Vitamin C.

Flag: UK listing. Note the construction differs from the SG pouch: concentrated apple puree rather than straight pear puree first, and a 100 g pouch rather than 120 g. UK retailers give the shares as Apple (54%), Pear (26%), Banana (20%) — a further conflict within the UK listings themselves. 6+ months No added sugar listed UK listing only

Heinz Peach, Mango, Banana & Apple Baby Food Fruit Puree Pouch — 100 g (UK)

Pack size: 100 g · Made in: not stated (as printed)

Ingredients (UK retailers): Apple (50%), Peach (25%), Mango (15%), Banana (10%), Concentrated Lemon Juice, Vitamin C.

Flag: UK listing; the SG pouch of a similar name (Apple, Peach & Mango) is a different recipe at 72% apple with no banana. 6+ months No added sugar listed UK listing only

Heinz Fruity Banana Custard Dessert Pots — 4 x 100 g (UK)

Pack size: 4 × 100 g · Made in: not stated (as printed)

Ingredients (ASDA, UK): Apple (55%), Banana (40%), Whole MILK Powder (4%), Cornflour, Concentrated Lemon Juice, Vitamin C.

Flag: UK listing. Despite the "custard" name, this pot is 95% fruit puree with 4% whole milk powder — the opposite construction to the SG Banana Custard pouch, which is 57% milk with 3.8% banana. The name does not tell you the recipe; the list does. 6+ months No added sugar listed Allergen: milk UK listing only

Ella's Kitchen — UK listing

Ella's Kitchen Organic Mango Baby Brekkie Pouch — 100 g (UK)

Pack size: 100 g · Made in: not stated (as printed)

Ingredients (UK retailer listing): Organic Mangoes 63%, Organic Whole Milk Natural Yoghurt 34%, Organic Oat Flour 2%, Organic Rice Flour <1%, Organic Lemon Juice Concentrate (a dash), Other Stuff 0%.

Flag: UK listing; SG sale of this flavour was not verified in this pass. A breakfast pouch, not a plain fruit puree — mango plus yoghurt plus oat and rice flour. 6+ months No added sugar listed Allergen: milk UK listing only

Seen but not verified — do not panel until checked

Heinz jars — Apple Puree (4+ months), Pear Puree (4+ months), Egg Custard (6+ months), Little Treats Vanilla Custard, Little Treats Custard with Banana, Parsnip Carrot & Sweet Potato (4–6 months), Little Treats Summer Fruits Gel — Heinz glass jars seen in a November 2026 SG aisle post; no verbatim list retrieved for any of them.
Heinz pouches — Apple & Blueberry, Apple & Mango, Apple & Strawberries, Strawberry Banana Raspberry & Apple ("bright 'n' fruity" range) — pouches seen in the same aisle post; no verbatim list retrieved.
Gerber 1st Foods / 2nd Foods purees (apple, banana, pear, sweet potato, carrot) — sold in Singapore; no SG verbatim list retrieved.
Rafferty's Garden pouches, Bellamy's Organic pouches and jars, Hipp jars, Plum Organics pouches — baby-food brands sold in Singapore; no SG verbatim list retrieved.
Pigeon, Wakodo and Morinaga baby food (Donki, Meidi-Ya import aisles) — Japanese baby food sold in Singapore; no SG verbatim list retrieved.
Heinz porridge / infant cereal pouches and jars with meat (chicken, beef) — savoury meal jars; no SG verbatim list retrieved. Baby cereal itself is a separate category.

Nutrition — what the numbers say

All figures in the table are as sold, per 100 g. Sugars here are total sugars as printed. No official Singapore Nutri-Grade (A–D) was found printed on any of these listings in this pass, so none is quoted here; no grade has been assigned.

Salt and sodium: salt = sodium × 2.5. No sodium figure was printed in any source retrieved for this category, so the sodium column reads "not stated" throughout — it is not estimated as zero. Baby-food purees are essentially unsalted by recipe; the table records the absence of a printed figure rather than assuming one.

Total vs added sugars: packs list total sugars, not added sugars. A total-sugars figure is never labelled here as "added sugar". The ingredient list remains the evidence for added sugar (sugar in the custard pouches) versus naturally occurring sugars (fructose in fruit puree, lactose in milk).

Open Food Facts is a community database and is flagged as secondary where used: the pack and the retailer nutrition section take precedence if they disagree. Figures marked "not stated" were not in the source retrieved; they are not estimated, borrowed from another variant, or copied across flavours. Click a column header to sort the table; "not stated" always sorts last.

Product	Basis	Energy ↕	Protein ↕	Total fat ↕	Saturated fat ↕	Carbohydrate ↕	Sugars ↕	Sodium (salt equiv.) ↕
Ella's Kitchen Organic Mango Baby Brekkie (UK)	Per 100 g, as sold (UK retailer)	80 kcal	not stated	1.7 g	1.0 g	not stated	not stated	not stated
Heinz Baby Puree Pouch — Pear, Banana & Apple	Per 100 g, as sold	not stated	not stated	not stated	not stated	not stated	not stated	not stated
Heinz Baby Puree Pouch — Apple, Peach & Mango	Per 100 g, as sold	not stated	not stated	not stated	not stated	not stated	not stated	not stated
Heinz Baby Puree Pouch — Banana Custard	Per 100 g, as sold	not stated	not stated	not stated	not stated	not stated	not stated	not stated
Heinz Baby Puree Pouch — Vanilla Custard	Per 100 g, as sold	not stated	not stated	not stated	not stated	not stated	not stated	not stated
Heinz Apple, Pear & Banana (UK)	Per 100 g, as sold	not stated	not stated	not stated	not stated	not stated	not stated	not stated
Heinz Peach, Mango, Banana & Apple (UK)	Per 100 g, as sold	not stated	not stated	not stated	not stated	not stated	not stated	not stated	not stated
Heinz Fruity Banana Custard Dessert Pots (UK)	Per 100 g, as sold	not stated	not stated	not stated	not stated	not stated	not stated	not stated	not stated

Observed numbers, no verdict: only one verified per-100 g figure set exists on this page — Ella's Kitchen Mango Baby Brekkie at 80 kcal, 1.7 g fat (1.0 g saturated) per 100 g — and its carbohydrate and sugars figures were truncated in the source, so they are recorded as not stated rather than completed from elsewhere.

Seen but not verified (nutrition): no per-100 g nutrition panel was verified in this pass for any Heinz pouch or pot on this page, or for any product in seen-but-not-verified. Their ingredient panels are unchanged; their nutrition figures are not estimated here.

How to read a baby food label — the jargon, in plain English

Puree vs concentrate: A puree is the whole fruit blended. A concentrated puree had water removed and then added back — the fruit is the same, but the share on the label is measured after reconstitution, so shares are not directly comparable between a straight-puree pouch and a concentrated-puree pouch.
"Sweetened" on a custard pouch: The pack itself declares added sugar. If a custard pouch does not say "sweetened", check the list anyway — sugar can be present without the word on the front.
Vitamin C (ascorbic acid): Added to fruit purees as an antioxidant to stop browning, and as a nutrient. Its presence or absence differs between listings of the same pouch — see the Heinz conflict notes.
4+ / 6+ / 7+ months: The manufacturer's age-suitability statement, usually tied to texture (smooth puree vs lumpier) and ingredients. It is recorded as printed and is not this page's feeding advice.
Pouch vs jar: A pouch is a squeeze pack, usually 100–120 g; a jar is glass, usually 110–130 g. The same flavour can have a different recipe in pouch and jar form, so they are separate rows.

What this page is not

Not a health score, not a "best" pick, and not feeding advice. Fruit purees and custard desserts are different products, and this page does not rank them or recommend when to start solids.
Not a taste test, and not a price comparison. Prices change weekly; ingredients change less often, but still change.
Not complete. The Heinz jar range, Gerber, Rafferty's Garden, Bellamy's, Hipp and the Japanese import brands are not yet panelled, for the verification reasons given, not hidden.

Sources and method

Checked 12 November 2026 from: Shopee Singapore (Heinz pouch listings — SG channel); Carousell SG reseller listing (Heinz pouch percentages and Australia origin — secondary, flagged); Spoonful and UK retailers ASDA, Morrisons, Dunnes (UK Heinz and Ella's Kitchen lists — flagged as UK). Cold Storage publishes no ingredient list on any product page, so its shelf could not be panelled from its site. Full per-fact source list is in the accompanying research notes. Nutrition: figures are standardised to per 100 g where the source gives per-100 figures; per-serving-only figures are labelled as such and are not converted; sugars are total sugars as printed, not added sugars, unless the source states added sugars; salt = sodium × 2.5. Where a full pack list could not be verified, the product is in seen-but-not-verified instead of being panelled.